UAS ESP SEMESTER 2

 

 

	KEMENTERIAN PENDIDIKAN DAN KEBUDAYAAN NASIONAL POLITEKNIK NEGERI MEDIA KREATIF PROGRAM STUDI PENERBITAN & FOTOGRAFI
UJIAN AKHIR SEMESTER (UAS) GANJIL TAHUN AKADEMIK 2022/2023
Mata Kuliah	:	B.Inggris Komunikasi ESP for Photography	Tingkat/Semester/Kelas	:	II/3/A, B, C
Dosen	:	Dr. Zalzulifa, M.Pd.	Hari/Tanggal Waktu Tahun Akademik	: : :	Rabu, 11-01-2021 10.00 – 11 .30 WIB 2022/2023
Bobot Kredit	:	3 SKS
Sifat Ujian	:	Open References (ESP for Vocational Learners)

 

Name: Mohammad Farrel Ariady

Class: 2A Fotografi

NIM: 2291471046

 

Soal:

Instruction:  

Explain your pragmatic experience in the use of PBLL approach for publishing studies using the basic skill of reading, writing, listening, speaking within the learning steps from Prewriting, Drafting, Revising Editing, Layouting, Marketing, Delivering.

           

1	PRE-WRITING (Think and plan the Project)
	Prewriting is the first stage of the writing process, typically followed by drafting, revision, editing and publishing. Elements of prewriting may include planning, research, outlining, diagramming, storyboarding or clustering (for a technique similar to clustering, see mindmapping). Prewriting usually begins with motivation and audience awareness: what is the student or writer trying to communicate, why is it important to communicate it well and who is the audience for this communication. Writers usually begin with a clear idea of audience, content and the importance of their communication; sometimes, one of these needs to be clarified for the best communication. Student writers find motivation especially difficult because they are writing for a teacher or for a grade, instead of a real audience. Often lecturers  try to find a real audience for students by asking them to read to younger classes or to parents, by posting writing for others to read, by writing a blog, or by writing on real topics, such as a letter to the editor of a local newspaper.
	Pragmatic Experiential Learning: In the writing process, students prepare in advance what they want to write and put it into their writing. then, after getting the material, regrouping the things that will actually be written down and entered into the table so that the writing process in the future is structured.
	What were the two or three things you did very well with the prewriting?
	1.     Draft a piece of writing 2.     Processing and entering into the table

 

2	DRAFTING (Get your ideas down on paper)
	Drafting means getting your ideas down on paper. A rough draft is a late stage in the writing process. It assumes that students have adequate information and understanding, are near or at the end of gathering research, and  have completed an exercise in prewriting.
	Pragmatic Experiential Learning: My experience when I maken drafting is how I have to think all the plots according to my concept what i want and my idea is make a some studio but it is online and can make it anywhere .
	What were the two or three things you did very well with the drafting your idea?
	1.Thinking first idea and concept 2.How all the idea and concept can make sure a my idea

 

3	REVISING (Share and reflect on your first draft)
	Revising means to share and to reflect on your first draft. This will help writer review how effectively readers communicate the message.
	Pragmatic Experiential Learning: Accept Feedback Openly: One of the most important lessons learned is to receive feedback openly. When receiving criticism or suggestions for improvement, it is important not to take it personally. Instead, try to see it as an opportunity to improve your writing or ideas. Try to understand the other person's point of view and consider whether there are areas that need improvement or clarification. Receiving feedback with an open mind will help improve the quality of your ideas and improve your revisions.   Prioritize Clarity and Harmony: When revising, focus on increasing the clarity and alignment of your writing. Check whether the message or idea you want to convey is clearly expressed and easily understood by the reader. Also pay attention to the harmony between the ideas in the writing. Make sure each paragraph or section is well connected and the flow of thoughts is well organized. In revising, try to make your writing more unified, cohesive, and structured.   Removing Redundancy and Redundancy: When revising, maintain the effectiveness of writing by removing unnecessary redundancy and excess words. Examine each sentence and paragraph carefully, and look for ways to convey the same message more concisely and clearly. Avoid excessive repetition and pay attention to choosing the right words to sharpen your writing. By eliminating unnecessary words or phrases, your writing will be more focused and efficient.   Check Grammar, Spelling, and Punctuation: Apart from content, pay attention to grammar, spelling, and punctuation when revising. Double-check your writing to make sure there are no glaring grammatical errors, spelling mistakes, or problems with punctuation. Read the text carefully, or if possible, ask someone else to help check for errors that may have been missed. Eliminating grammatical and spelling errors can improve the overall impression of a piece of writing and increase the reader's confidence in the ideas conveyed.   By applying these lessons, you can do more effective revision and improve the overall quality of your writing.
	What were the two or three things you did very well with the revising?
	1.     Clarity and Coherence: One aspect that can be done well during the revising process is ensuring clarity and coherence in your writing. This involves reviewing your text to make sure the ideas are expressed clearly and logically connected. You can refine sentence structures, reorganize paragraphs, or add transitional phrases to improve the flow of your writing. Clear and coherent writing enhances the understanding and impact of your ideas. 2.     Grammar and Language Usage: Another important aspect of revising is to check and refine grammar, language usage, and word choice. This includes reviewing sentence structure, punctuation, verb tense consistency, and eliminating any grammatical errors or awkward phrasing. A well-revised piece of writing demonstrates a command of proper grammar and effective language usage, which improves the overall quality of your work. 3.     Audience Perspective: During the revising process, considering the perspective of your intended audience is crucial. By putting yourself in the shoes of the reader, you can assess whether your writing effectively communicates your ideas and resonates with the target audience. You can evaluate whether the tone, style, and level of detail align with the audience's expectations and understanding. Adapting your writing to suit the needs and preferences of your readers enhances the impact and reception of your revised work.

 

 

4	EDITING (Find and correct any mistakes you have made)
	Editing is the process of selecting and preparing written, visual, audible, and film medium used to convey information through the processes of correction, condensation, organization, and other modifications in various media, performed with an intention of producing a correct, consistent, accurate, and complete output. The editing process originates with the idea for the work itself and continues in the relationship between the author and the editor. Editing is, therefore, also a practice that includes creative skills, human relations, and a precise set of methods.
	Pragmatic Experiential Learning: When I edit my text I so easy because i can't make it error if i have I can fix it.
	What were the two or three things you did very well with the editing?
	1.     1. I can right my error 2.     2. Learn about my error

 

 

 

5	LAYOUTING  (Share your idea in written form)
	Layout basically means the arrangement of predetermined items such as image, text and style on a page. It establishes the overall appearance and relationships between the graphic elements to achieve a smooth flow of message and eye movement for maximum effectiveness or impact. Layouting can also mean the plan or design or arrangement of something laid out: such as dummy sense or final arrangement of matter to be reproduced especially by printing.
	Pragmatic Experiential Learning: Clear and Organized Structure: Ensure that the layout of your document or presentation follows a clear and organized structure. Divide the content into sections or chapters and use appropriate headings or subheadings to guide readers. Consider using a consistent and logical numbering or bullet point system to help readers navigate through the material easily. A well-structured layout makes it easier for readers to locate specific information and understand the flow of ideas.   Visual Elements and Graphics: Incorporate visual elements and graphics to enhance the presentation and engagement of the material. Utilize relevant images, charts, diagrams, or infographics to illustrate concepts, processes, or examples related to pragmatic experiential learning. These visuals can provide visual cues, support understanding, and make the content more visually appealing. Be sure to use high-quality graphics that are properly formatted and aligned with the overall design.   Consistent and Readable Typography: Pay attention to the typography used in the layout. Choose fonts that are easy to read and maintain consistency throughout the document. Consider using different font styles, sizes, or colors to differentiate headings, subheadings, and body text, making it visually appealing and guiding the reader's attention. Ensure that the text has sufficient spacing, line height, and margin to improve readability. Strike a balance between creativity and professionalism, ensuring that the typography choices align with the purpose and tone of the document.   Color Scheme and Visual Hierarchy: Select a suitable color scheme that aligns with the content and purpose of your document or presentation. Use colors strategically to create visual hierarchy and emphasize important elements. For example, you can use bold or vibrant colors for headings, subheadings, or key points to make them stand out. However, avoid excessive use of colors that may distract or overwhelm the reader. Maintain a visually pleasing balance while ensuring readability and accessibility.   By considering these layouting aspects, you can create a well-structured, visually engaging, and reader-friendly document or presentation on pragmatic experiential learning. Remember to tailor the layout to the specific audience and purpose of the material to maximize its effectiveness.
	What were the two or three things you did very well to layout your manuscript?
	1.     Clear Section Divisions: One important aspect of manuscript layout is clearly dividing the content into sections or chapters. Each section should have a clear heading or title that stands out and helps readers navigate through the manuscript. Consistent formatting, such as using the same font style and size for headings, can make the sections visually distinct and aid in readability. 2.     Consistent Formatting and Typography: Maintaining consistent formatting and typography throughout the manuscript is essential. This includes using the same font family, font size, and line spacing for the body text. Consistency in formatting helps create a cohesive visual experience for readers and enhances the professional appearance of the manuscript. 3.     Proper Use of Headings and Subheadings: Effective use of headings and subheadings can improve the organization and readability of the manuscript. Clear and informative headings allow readers to quickly grasp the main points and navigate to relevant sections. Using a hierarchical structure with different levels of headings can help readers follow the flow of the manuscript and understand the relationships between different sections. 4.     Appropriate Margins and Spacing: Setting appropriate margins and spacing ensures that the text is comfortably readable. Sufficient white space between paragraphs and sections helps prevent the manuscript from appearing cluttered and overwhelming. Adequate margins on all sides of the page allow for annotations or notes during the review process. 5.     Inclusion of Figures and Tables: If applicable, incorporating figures, tables, graphs, or other visual elements can enhance the presentation of data or illustrate concepts in the manuscript. Ensure that these visual elements are appropriately placed within the text and clearly labeled with captions or titles. Consistent formatting and alignment of visual elements can contribute to a visually appealing layout.

 

6	MARKETING (Get your idea in to market)
	Marketing is the process of communicating the value of a product or service to customers. Marketing might sometimes be interpreted as the art of selling products, but selling is only a small fraction of marketing. As the term “marketing” may replace “advertising” it is the overall-strategy and function of promoting a product or service to the customer.
	Pragmatic Experiential Learning: Interactive Workshops or Training Sessions: Organize interactive workshops or training sessions to provide customers with hands-on experiences related to your product or service. This allows them to actively engage and learn through practical activities, simulations, or problem-solving exercises. By incorporating real-world scenarios and practical applications, customers can gain a deeper understanding of how your offering can address their needs and challenges.   Immersive Brand Experiences: Create immersive brand experiences that allow customers to interact with your product or service in a meaningful way. This can be achieved through experiential marketing campaigns, pop-up events, or interactive installations. By providing sensory and interactive elements, customers can engage with your brand on a more personal and memorable level. These experiences can evoke emotions, build brand affinity, and generate word-of-mouth marketing.   User-generated Content and Co-creation: Encourage customers to actively participate in the marketing process through user-generated content and co-creation initiatives. This can involve contests, social media campaigns, or customer testimonials where customers share their experiences and insights related to your brand. By involving customers in the marketing process, you tap into their practical experiences, generate authentic content, and foster a sense of ownership and loyalty.   Product Demonstrations and Trial Programs: Offer product demonstrations or trial programs that allow customers to experience the benefits and features of your product or service firsthand. This can involve setting up product showcases, providing free samples, or offering trial periods. By enabling customers to try your offering in real-world situations, they can understand its value and functionality, leading to informed purchasing decisions and positive word-of-mouth referrals.   Experiential Content Marketing: Develop content marketing strategies that focus on providing practical and actionable information to your target audience. This can include how-to guides, tutorials, case studies, or interactive online tools. By delivering content that offers tangible value and encourages hands-on application, you engage customers in a meaningful way and position your brand as a trusted resource.   By incorporating pragmatic experiential learning principles into your marketing efforts, you can create immersive, educational, and engaging experiences for your customers. This approach not only fosters a deeper understanding of your brand but also builds long-term relationships and drives customer loyalty.
	What were the two or three things you did very well to market your idea?
	1.     Clear Value Proposition: One crucial aspect of marketing is effectively communicating the value proposition of your idea. This involves clearly articulating the unique benefits, advantages, or solutions that your idea offers to the target audience. By understanding the needs and desires of your target market, you can tailor your messaging to highlight how your idea addresses those specific pain points or fulfills their desires.   2.     Targeted Audience Segmentation: Successful marketing requires identifying and targeting the right audience for your idea. Segmenting your target market based on relevant demographics, psychographics, or behavior patterns allows you to tailor your marketing efforts to specific customer segments. By understanding the characteristics, preferences, and motivations of your target audience, you can develop targeted marketing messages and select appropriate marketing channels to reach and engage them effectively.   3.     Strategic Marketing Channels: Choosing the right marketing channels to promote your idea is crucial. Depending on your target audience and the nature of your idea, you might utilize various channels such as social media, content marketing, search engine optimization (SEO), email marketing, influencer marketing, or traditional advertising. Identifying the channels where your target audience is most active and receptive ensures that your marketing efforts reach the right people in the most effective and efficient way.   4.     Compelling and Consistent Branding: Developing a compelling and consistent brand identity helps differentiate your idea and create a strong impression in the minds of your target audience. This includes elements such as your logo, tagline, brand voice, and visual aesthetics. Consistency across all marketing touchpoints, including your website, social media profiles, and marketing collateral, reinforces brand recognition and builds trust and credibility.   5.     Ongoing Analysis and Optimization: Marketing is an iterative process, and it's important to continuously analyze and optimize your marketing efforts. This involves tracking key performance indicators (KPIs), analyzing customer feedback and behavior, and making data-driven decisions to refine your marketing strategies. By monitoring the results of your marketing activities and making necessary adjustments, you can maximize the effectiveness and ROI of your marketing efforts.

 

7.	DELIVERING (Share your idea to publics).
	Delivering is a report issued by a or group of learners with seven main step of learning, such as: prewriting, drafting, revising, editing, publishing, marketing, delivering. Here the learners can deliver their learning portfolios in two forms. First, online delivering of  e-product (proposal, business letter, dummy) by putting them into students’ personal blog and link with lecturers’ www.granezhapubly.blogspot including the video share. The learning portfolios can be a book, leaflet, flier or brochure for personal or individual work, while the magazine, tabloid, or newspaper for a group work.
	Pragmatic Experiential Learning: Hands-on Training and Workshops: Provide hands-on training and workshops to your customers or clients to enhance their understanding and proficiency in using your product or service. This can involve interactive sessions where participants actively engage with the product, perform practical exercises, and receive guidance from experts or trainers. By allowing customers to experience and apply your offering in a real-world context, they can develop practical skills and gain confidence in its use.   Gamified Learning Experiences: Integrate gamification elements into the delivery process to make it more engaging and interactive. Gamified learning experiences can include quizzes, challenges, or simulations that encourage active participation and provide immediate feedback. By incorporating game-like elements, such as levels, rewards, and achievements, you can create a sense of enjoyment and motivate customers to continue learning and using your product or service.   Collaborative Learning Communities: Foster collaborative learning communities where customers can interact with each other, share experiences, and learn from one another. This can be facilitated through online forums, discussion boards, or social media groups dedicated to your product or service. By encouraging customers to exchange ideas, seek advice, and share best practices, you create a supportive learning environment that promotes continuous improvement and customer success.   Personalized Learning Paths: Tailor the delivery process to individual customers' needs by offering personalized learning paths or training programs. Assess their existing knowledge or skill level and provide customized content or resources that address their specific learning goals. By delivering targeted and relevant learning materials, you enhance the effectiveness and efficiency of the learning process, ensuring that customers receive the most valuable and applicable information.   Continuous Learning and Updates: Promote a culture of continuous learning by providing ongoing resources, updates, and support to your customers. This can include regular newsletters, webinars, or online tutorials that highlight new features, best practices, or industry trends. By keeping customers informed and providing opportunities for continuous learning, you empower them to make the most of your product or service and stay ahead in their respective fields.   By incorporating pragmatic experiential learning principles into the delivery process, you can create engaging, effective, and customer-centric experiences. This approach helps customers develop practical skills, fosters a sense of community, and promotes ongoing learning and growth. Ultimately, it enhances customer satisfaction, loyalty, and the overall success of your product or service.
	What were the two or three things you did very well to deliver your products?
	1.     Efficient Supply Chain Management: One crucial aspect of delivering products is ensuring efficient supply chain management. This involves effectively managing the flow of goods from the point of origin to the final destination. Key considerations include inventory management, logistics, transportation, and distribution. By optimizing these processes, you can ensure timely delivery, minimize costs, and enhance customer satisfaction. 2.     Clear Communication and Transparency: Effective communication and transparency play a vital role in product delivery. This involves keeping customers informed about the status of their orders, providing tracking information, and promptly addressing any inquiries or concerns. Transparent and clear communication builds trust, manages customer expectations, and allows for efficient problem-solving in case of any delivery issues. 3.     Quality Assurance and Packaging: Ensuring the quality of your products and appropriate packaging is essential for a positive delivery experience. Conduct quality checks at different stages of the production process to guarantee that the final product meets or exceeds customer expectations. Additionally, pay attention to packaging materials, design, and protection to safeguard products during transportation and ensure they arrive in excellent condition. 4.     Streamlined Order Fulfillment: Streamlining the order fulfillment process is crucial for efficient product delivery. This involves managing incoming orders, processing them promptly, and accurately picking, packing, and shipping the products. By implementing effective order management systems and optimizing fulfillment workflows, you can reduce errors, improve order accuracy, and deliver products to customers in a timely manner. 5.     Post-Delivery Support: Providing post-delivery support is essential for ensuring customer satisfaction and addressing any concerns or issues that may arise after product delivery. Offer channels for customer support, such as email, phone, or live chat, where customers can reach out for assistance or guidance. Promptly addressing post-delivery inquiries or providing troubleshooting guidance can enhance customer experience and loyalty.

           

            Your Answer can also be inputted into google form by clicking the link in

            https://www.sekolahmenulis.id

 

 

 

--------------------------------- Selamat Mengerjakan ---------------------------------